Virtual happy hours, game nights, and meet-ups can certainly help boost employee happiness. But there’s a huge difference between happy employees and engaged employees. To engage your team in a meaningful way, it’s critical to build a workplace culture that aligns with your values. Virtual volunteering opportunities can help distributed teams connect while making a positive impact.
Top workplaces are embracing virtual volunteering and finding new ways to give back while working remotely. That’s just what Georgia’s Own Credit Union did in their recent employee volunteering campaign for Make-a-Wish. Using Cooleaf’s employee engagement platform, Georgia’s Own created virtual volunteering opportunities to connect employees and allow them to donate points.
How to embrace virtual volunteering with Cooleaf
Here’s how the campaign worked:
- Georgia’s Own ran three remote volunteering challenges focused on “acts of kindness.” (Sharing positive messages, helping out a local business, etc.)
- Employees earned reward points for each challenge.
- Employees had the choice to spend their Cooleaf reward points on gift cards or donate their points to Make-a-Wish.
- Throughout the campaign, Cooleaf posted reminders & reasons to support the cause.
The results? Georgia’s Own employees knocked it out of the park with around $500 in donations.
“Georgia’s Own has always embraced giving back to our communities as part of our mission, vision, and values,” said Cindy Boyles, CHRO at Georgia’s Own Credit Union. “We really feel that if we’re doing good in our community, our teams will connect with that, and they’ll connect more with us… It’s really the best way to tap unknown talent and form those relationships that are so valuable to our culture and to the things that Georgia’s Own stands for.”
In short, virtual volunteering is powerful. When leaders and employees work side-by-side to make an impact, it can inspire and connect your team. Watch the video below for the full story.